How is IKEA operation design different from that of most furniture retail operations?
The company has a clear and coherent philosophy, good low cost design with the "do it yourself option (DIY)" on a large scale for the modern consumer. The company consistently delivers DIY products that you can take away as a flat pack and rebuild at the location where you want it. Of course, it doesn't just offer furniture - if you wanted a dining table, you could also buy cutlery, vases, a plant, napkins, a lamp etc.
The IKEA business idea is: "We shall offer a wide range of well-designed, functional home furnishing products at prices so low that as many people as possible will be able to afford them.
The IKEA is different from others because it offers a wide range of well designed array of home furniture at very low prices that remain affordable to diverse customers. By this many people are able to afford the IKEA products. See the link below for more details.
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